Report: Caesars Sportsbook is “preparing to go after” Adam Schefter
The rumors have percolated in industry circles for weeks. Wednesday’s developments may have caused the rumors to transmogrify into an official report.
Via Michael McCarthy and A.J. Perez of FrontOfficeSports.com, Caesaers Sportsbook “is preparing go after” ESPN’s Adam Schefter.
Schefter’s contract expires in the summer of 2022. A buzz has been building among those in the NFL media business that Schefter plans to leave ESPN for one of the gambling companies. Surely, Caesers isn’t the only one thinking about trying to hire him.
None of that should be a surprise. The sports books are VERY aggressive about exploring opportunities to add individual reporters/analysts and/or entire media companies. A massive audience for sports content instantly becomes a captive audience for the purposes of converting members of that audience into gambling customers. …
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