Pierpaolo Piccioli on his new vision for Valentino stores, based on artisanal craft

Pierpaolo Piccioli on his new vision for Valentino stores, based on artisanal craft

Pierpaolo Piccioli’s tenure at Valentino has been defined by flights of craft and imagination; an astute use of colour; a pursuit of beauty which finds its roots in the Roman house’s beginnings in couture dressmaking. A new fashion store concept – titled 'The New Maison’ – epitomises this approach, which has launched in Jeddah, Madrid, Venice and Shanghai, before arriving in Paris, New York and other international locations in the coming year. It has been conceived in a collaboration between …